It’s well-known that Facebook collects a voluminous quantity of knowledge on its 2.2 billion customers — however CEO Mark Zuckerberg couldn’t affirm precisely how a lot the social community collects.
Going through a second day of scrutiny for its shoddy dealing with of the Cambridge Analytica knowledge scandal, this time earlier than the Home Vitality and Commerce Committee, the 33-year-old tech govt was requested a sequence of seemingly primary questions by New Mexico Rep. Ben Ray Lujan.
When Lujan, a Democrat, requested what number of knowledge factors the corporate has for a mean consumer, Zuckerberg couldn’t affirm a exact quantity.
“I have no idea off the highest of my head,” stated Zuckerberg.
The tech agency has an inventory of 29,000 categories that it supplies to advertisers, in line with a 2016 ProPublica investigation. Fb targets households primarily based on revenue ranges, a variety of issues that customers have favored, teams they’ve joined and so forth.
Zuckerberg’s firm additionally lists the six knowledge suppliers it really works with within the U.S. here.
Throughout the identical change with Lujan, Fb’s CEO admitted he additionally didn’t know what number of knowledge factors are collected on customers who don’t also have a Fb account.
Zuckerberg has taken questions on a variety of points, from faux information and terrorist content material to Russian propaganda and knowledge privateness, as U.S. lawmakers think about doable regulatory treatments.